We deliver top-notch webcasting and live streaming services to our global clients. Our high-end hardware, trusted software, and extensive technology experience together help us provide seamless broadcasts over the internet.
Our team of skilled professionals at Exicon Group arranges lectures and seminars all over the world and streams them live through a web portal. We also help broadcast your town-hall meetings and annuals events to enhance their reach. Your participants can connect and engage with speakers directly through our portal.
Importance of Webcasting Services for Marketing
Webcasts can be fantastic tools for branding and marketing professionals. They offer the ability to stream a presentation from the host’s desktop directly to the target audience, overcoming the barriers of location and time. Individuals from any corner of the world can view the presentation or audio/video and connect with your brand.
Businesses may host webcasts for various reasons, such as to launch a product, discuss new research, share thought leadership ideas, or demonstrate the use of a product or service.
Exicon Group – Live Webcasting & Streaming Services
At Exicon Group, there are various types of webcasts that we can host to achieve your business goals. Let’s take a look at a few of the common webcasting types and features that we offer to give you a clearer picture.
This type of webcast involves the transfer of information in only one direction, which is from the speaker to the audience. We deliver recorded presentations over the internet through one-way conferences. They’re ideal for product tutorials and demos where the speaker has to share some content with the desired audience.
This type of webcast (also called webinar) facilitates the sharing of information from both the speakers as well as audience members. We can share interactive presentations live with the help of two-way conferences so that your audience can connect with your speakers through the use of technology. They’re ideal in cases where the audience may have questions for the speaker.
Here your viewers can directly interact one-on-one with your presenter. This type of webcast works perfectly in various scenarios, such as interviewing industry experts or connecting with company CEOs. The advantage here is that viewers/listeners can directly share their thoughts during the course of the presentation.
Luma & Chroma Keying
Luma key and chroma key compositing are post-production techniques, which involve laying two video streams together. In a nutshell, these techniques help add a different background behind the presenter. A simple example is a TV weather report, where the channel shows a map right behind the reporter. In luma keying we use brightness to achieve the desired effect, while in chroma keying we use a colour range.
Facebook Live Streaming
Nowadays, streaming webinars via Facebook Live and other digital marketing mediums is rapidly gaining popularity. We can share these webcasts with several pages and groups, without the need for any special software. Users can comment on them and get their queries answered in real time. Since a vast majority of people are already on Facebook, it helps reach your message to a broader audience.
Q & A
Through this feature, your webcast attendees can submit questions which are relayed to your presenter. With audio conferences, Q&A may not always be possible, but we can integrate this functionality easily in video conferences via software programs. Presenters can monitor questions and also conduct surveys during the webcast using a moderator.
Best Webcasting & Live Streaming Services in India
Exicon Group goes the extra mile to help you engage with your target audience through webcasting services. We provide both live and on-demand streaming services to increase your event reach. Being a top webcasting service provider in India, we work on a customer centred approach to deliver the best results. Via our unmatched work ethic and the use of cutting edge technology, we execute seamless webcasts for the companies we work with.
Get in touch to know more about what we can do for your brand!