BRANDING AND DESIGN
Do you have ideas but are struggling to put them down on paper?
Perhaps you have the content but are having troubles communicating your vision. Brands are visual personalities. They think, speak and have names the same way people do. And that’s how we treat them.
Like real people. We interact with them on an emotional and intellectual level. We feed them brand strategies. We define their brand value by the difference they will make in the world. We dress them up, so they go out and set new trends. Our brands are an evolution of our thought process that guides us from the moment we begin sketching – up until we reach the point of execution.
Positioning a brand in a highly competitive consumer market needs something special. We treat each brand as a blank canvas and bring it to life through our innovative ideas, concepts, design and communication. Our goal is to create a unique and memorable identity for your brand! We do this via effective brand strategies and graphic design.
Strategic Branding Agency – Creating Memorable Brands
How do you create a niche identity for your brand in customers’ minds? How do you establish your brand among fierce competition? We know how!
We pick different brand elements and interweave them to form a one-of-a-kind brand identity, which gives your products/services the recognition they deserve. Our creative team knows just how to work with your brand philosophy, conceptualise the core idea, and transform it visually to establish the right connection with your target audience.
What does today’s consumer want? We understand your consumers and work towards creating the right strategies and campaigns that drive the message home. As a creative branding agency, we work with you on the best approach along with all the visuals, content, messaging and moments that innovatively underline your brand identity.
A logo acts as a symbolic portrayal of your brand. The logotype acts as a graphic illustration or symbol of your company name, trademark, abbreviation, etc. Specialising in company logo design, we design unique brand logos that build brand recognition and boost brand recall. Our graphic designers are skilled at crafting your brand story artfully into an aesthetic, meaningful logo.
Promotional Design Services – Giving an Edge to Your Products
We create eye-catching promotional designs that give your products an edge over others! Our images, fonts, and finished materials are specially developed to attract your target customers.
Product Packaging Design
Packaging is the first aspect a buyer notices about your product in the store. An attractive package acts as a creative catalyst to prod the customer in the right direction. By combining creativity with strategy, we design the perfect packaging that helps in bringing your product to life. We know exactly how to highlight your product’s value on the packet.
Banner & Poster Design
Creatively conveying your critical marketing messages is our forte. We can create digital as well as non-digital posters using compelling images, illustrations or infographics, along with excellent typography, that viewers will be able to recall. Our team designs banners and posters for both educational and promotional needs. We are experts at designing stalls and décor for events and exhibitions.
Effective brochure design can amplify brand recognition and attract new business. Bringing creativity to your promotional endeavours, our skilled graphic designs put fantastic leaflets together for your brand. We have deep expertise in creating corporate and product brochures. Make a great first (or second!) impression on your potential customers through our one-of-a-kind brochures.
A catalogue doesn’t have to be a boring list of your products or services. We can bring your inventories to life with the right text, type fonts, colours and visuals that excitingly communicate vital information. We know how to break the clutter and give your products the visibility they need.
Advertising Design Services – For Maximum Impact & ROI
Being a full-service graphic design company, we have a dedicated team that specialises in designing advertisements, including print, digital and out of home.
We come up with brand new, creative ways to grab your target audience’s attention effectively through attractive print advertisements for newspapers and magazines. We work on distinctive ideas that help you get the most ROI through the print medium. Our innovative campaigns boost brand/product awareness effectively. We also offer printing services for end-to-end support.
Out of Home Ads
Just as important as print, outdoor media also make a significant impact on your target audience when they are outside their home/workplace. We have designed several billboard ads, point of sale displays, transit advertisements, and street furniture (such as bus stops or telephone booths). Our OOH ads are cleverly designed for maximum brand recall.
We understand how important digital advertising has become in this digital era. Being a result-driven digital advertising agency, we are focused on creating engaging online ad campaigns to attract your consumers when they are online. We know how to design effective ads for various digital channels and platforms.
Exicon Group employs in-house creative professionals including creative directors, concept developers, visualizers, copy writers, art directors, graphic designers and multimedia engineers. These are experts in creative, printing, internet, content and multimedia technologies, providing multiple services and ensuring delivery capabilities in any media, be it conventional printing press, multimedia or electronic media.
The visual impact of our professional quality graphic design creates success for you, your business & organization. Our team can tackle any project no matter the size or complexity.